Brand Identity
Building a brand can be a complex task, but it all comes down to making sure your product or service meets the needs of your customers. You want to find a unique place in their minds where they can picture your brand, and then communicate with them in away that they understand.
• We start by understanding your business from your customers point of view.
• We create a brand identity that is unique and memorable.
• We build consistency with your brand across all channels.
• We help you communicate with your customers in a way that they understand.
Businesses don't just grow by themselves; they grow by design.
Concept
The concept stage is where the brand starts to take shape. We experiment with several approaches taking the brand in different directions focussing on aspects from the brand strategy.
Develop
The design stage completes the process. Take the chosen route - develop and refine one creative route and demonstrate how this works across the brand.
Refine
We refine all the core brand identity elements -
Logo development, Patterns, Photographic styles, Icon styles, Typography, Colours, Illustrations, Graphics, and Layouts.
